Packaging Design

Warner Bros. Batman x Fossil

Fossil joined forces with Warner Bros. DC Comics to create a Limited Edition Batman Legacy watch set. This collaboration took inspiration from the iconic Batman comic books, featuring an exclusive box set with interchangeable straps and collectors pin. Working within WB brand guidelines our design team was tasked to create memorabile packaging, showcasing the classic archival Fossil style while keeping in line with all legal requirements.

Original Concept Utilizing Fossil’s Existing Car Tin Mold With Batmobile Accessories

FACTORY MECHANICALS WITH RENDERINGS

Story Card Insert With Product Specs And Global Translations

Warner Bros. Space Jam x Fossil

Set to hit stores during the release of Space Jam: A New Legacy, Fossil teamed up with Warner Bros. to create an exclusive capsule collection. Two different Limited Edition watch box sets were created, maximizing the hype of these classic characters returning to screen. Working within WB brand guidelines our design team was tasked to create memorabile packaging, showcasing multiple styles and ways-to-wear while keeping in line with all legal requirements.

BUGS AND LOLA BASKETBALL COLLECTORS SET

FACTORY MECHANICALS WITH RENDERINGS

TUNE SQUAD LIMITED EDITION BOX SET

Dynamic Box Design Complete With Team Figurines And To-Scale Court

FACTORY MECHANICALS WITH RENDERINGS

Limited Edition

As part of Fossil’s Curator Series, a Kaleidoscope inspired watch was designed with prismatic glass and a lenticular dial. To create the same illusion of movement within packaging, multiple layers went into the production process. Minimizing material costs, we utilized the existing tin for shades of depth - white undercoat for stationary colors, aluminum material to cast through others, and an angular gloss coating for added dimension.